Wholesale Program

Handcrafted Watch Straps for Retailers, Boutiques & Watch Brands

Epoch Straps is proud to partner with select retailers, watch boutiques, microbrands, and resellers worldwide.


If your customers appreciate craftsmanship, premium materials, and a refined approach to watch accessories, our wholesale program is designed for you.


Our straps are handcrafted one by one, made to complement the world’s most iconic watches — from Rolex and Panerai to Richard Mille, Cartier, and more.

Who We Partner With

We collaborate with businesses who value quality and long-term partnership, including:

  • Watch retailers and independent boutiques
  • Luxury watch resellers and pre-owned dealers
  • Strap-focused online stores
  • Jewellers and accessories stores
  • Watch microbrands seeking OEM or private-label straps
  • Concept stores with a horology-focused clientele

If your brand aligns with craftsmanship and premium positioning, we’d love to connect.

Why Partner with Epoch Straps

  • Handcrafted Quality at Scale

    Every strap is crafted by artisans using premium leather, FKM rubber, and high-grade hardware — consistently and reliably.

  • Premium Materials Only

    We work exclusively with full-grain alligator and calfskin leather, nubuck, suede, and durable performance materials.

  • Designed for Iconic Watches

    We specialize in precision-fit straps tailored for Rolex, Panerai, Richard Mille, Cartier, Omega, IWC, and more.

  • Custom & Private Label Options

    For qualified partners, we offer OEM and customization options.

Apply for Wholesale Access